Essays and Research Papers on Management & Business

A 14 page paper. For the last three decades there have been intermittent attempts at marketing campaigns that emphasize the environmental safety of products. Concern for the environment has become a common and popular theme among consumers in many regions of this world. This essay explains green marketing, the principles of green marketing, the past ...

A 12 page paper. The introduction explains organizational culture and its importance. The writer then reports and explains Handy's four typologies for organization culture. The next section explains and discusses McGregor's Theory X and Theory Y. Two companies, British Airways and Southwest Airlines, are then analyzed in terms of Handy's four typologies and McGregor's theories. ...

This 3 page paper provides an overview on supervisory techniques. What it takes to be a good supervisor is the focus of this paper. It is suggested that aside from technique, leadership and employee development is important. Bibliography lists 3 sources.

A 2.5 page paper. The terms multinational and transnational are defined and some of the challenges in moving from a multinational to a transnational corporation are discussed. The major types of strategic alliances are defined and the advantages and disadvantages of each are reported. Bibliography lists 5 sources.

This 16 page paper examines strategic alliances, what they are, how they occur, their different forms and why they are used. The paper considers the advantages and disadvantages of strategic alliances and the factors which may indicate success or failure. Numerous studies are references ands many real life examples are used to illustrate the points ...

A 3 page paper discussing the method by which this company, a startup paper manufacturer, adopted and implemented the team structure in production. The initial goal was to develop fully self-directed work teams, and management believed that it would take between five and eight years to reach that point of development. Workers, however, ...

This 3 page paper looks at a case study and evaluates the difficulties and positive aspects of going from an ordinary environment to one that embraces teams. The example takes place in the financial sector but concepts may be applied to any business environment. Bibliography lists 1 source.

A 16 page paper that responds to specific issues/questions. The first section reports a real experience as a team member and includes a discussion of the group's purpose, norms, group development process, and role sharing. The second section responds to the most important lessons learned in the class and explaining these to a high level ...

A 10 page paper discussing Hamel and Prahalad’s 1989 article in the Harvard Business Review, then assessing Southwest Airlines, Nike and Dell Computer for evidence of exercising strategic intent as defined by Hamel and Prahalad (1989). Though these companies do not exhibit strategic intent to equal degrees, each has distinguished itself from its competitors ...

A 4 page paper discussing many of the differences in the US Airways of 2000 and that of the regional leader that emerged from Chapter 11 bankruptcy protection in 2003. US Airways’ new regional strategy enables it to focus on sound, solid operations that can lead to growth in the more definite terms of ...

This 8 page paper addresses the full public relations strategy, including promotional give aways, advertising, demographics, sample press releases, and dealing with the media. Bibliography lists 5 sources.

A 3 page paper that responds to specific student-generated questions about UPS. Topics includes: core competencies, the causes for the use of technology in the company, how their Web page illustrates their business directives, how technology impacts the package delivery industry, and how maintaining customer data impacts the future of the company. Bibliography lists 6 ...

A 15 page paper discussing the state of the global wine industry; the benefits of training employees; and current changes in wine consumption in Singapore to assess the likely outcome of training wait staff in their employers’ wine selections. There appears to be a wealth of opportunity to increase wine sales in Singapore’s restaurants, ...

This 15 page paper discusses the facets of an organizational culture which ensure its security and stability in the business world. Specific topics include human resources, leadership, and internal structure. Bibliography lists 15 sources.

This 3 page paper looks at how relationship marketing may be used in tourism, focusing on the use to market countries as destinations using the examples of Egypt and Dubai. The advantages and disadvantages as well as application are included. The bibliography cites 6 sources.

An 8 page paper. GM ended production of the Pontiac Trans Am with the 2002 model. After almost 30 years, GM will bring the Pontiac GTO back to the American roads with the 2004 model year. The new GTO will be built at GM's Australian subsidiary, Holden. This essay first provides a short introduction to ...

This 6 page paper analyzes two e-companies, Timberweb.com and wine.com. Timberweb is the largest global vertical networking company that links buyers, sellers and others associated with the timber and lumber industries. Wine.com distributes wine from around the world. This essay discusses the purposes and services of each company and comments on operations management. The writer ...

This 15 page paper discusses the correlation between employee morale, motivation on a company's performance and success. Case studies utilized, scholarly journals. Quotes Cited from Text. Bibliography lists 21 sources.

This 6 page paper provides pieces of information with the use of Porter's five forces model, a value chain analysis and an economic attributes framework analysis. The goals of the firm are discussed and specific financial information is provided. Bibliography lists 6 sources.

This 8 page paper looks at the way in which IBM has faced and implemented change. The company, first registered in 1912, has seen many changes and operating in a dynamic environment. The paper starts by showing the diversity of the development of the company. By the 1960’s there was a need to change and ...

This 5-page paper outlines the role of the project manager before, during and after an acquisition or merger. Some discussion is also devoted to qualities of an effective project manager in these situations. Bibliography lists 5 sources.

A 9 page research paper that analyzes Peter Senge's 1990 book The Fifth Discipline, which is a text concerned with the theme of continuous improvement through continuous learning. To this end, Senge emphasizes the significance of "systems" thinking, which he sees as crucial for enforcing a corporate culture of continuous improvement in order to institute ...

A 10 page paper providing short case studies on two Irish companies seeking to increase their businesses in the US. Am-Beo provides revenue-maximizing pricing services for cellular telephone service, Betatherm supplies heat-related items used in manufacturing. Both of these companies can find opportunity in the US, but Am-Beo should have greater success and ...

4 pages in length. The writer discusses vision/mission statement and TQM as they relate to organizational culture. Bibliography lists 2 sources.

A 3 page paper examining the current situation of a small bicycle repair shop to make recommendations for expansion. The Bike Guys seeks to expand its current business but is not profitable enough to support another dedicated location. There are several alternatives available to the company; the recommendation is that it automate financial ...