Essays and Research Papers on Management & Business

The theory is explored by a look at George Ritzer's book The McDonaldization of Society in this 5 page paper. Related notions are discussed and many illustrations are used, including Wal Mart's attack on Sheryl Crow's CD. Also included is a comparison of the phenomenon to Marxist concepts.

This 6 page paper analyzes the Sonic company exploring the reasons for their success. Sonic occupies an enviable fifth position in the hamburger section of the fast food restaurant industry. That position has been solid since 1987 due to the efforts of the CEO who took over that year. The paper ends with recommendations for ...

This 10 page paper analyzes the Sonic company exploring the reasons for their success. Sonic occupies an enviable fifth position in the hamburger section of the fast food restaurant industry. That position has been solid since 1987 due to the efforts of the CEO who took over that year. The paper ends with recommendations for ...

A 5 page paper discussing options available for mutually-beneficial use of Pepsi products in three fast-food restaurant chains owned by Pepsi but operating and reporting as entities separate from each other. All four enterprises come under PepsiCo reporting, however, and the business results of all four affect PepsiCo's bottom line. The paper examines ...

This 15 page report discusses PepsiCo and its human resource practices and policies. The paper gives an overview of the company's current standing in terms of goals, objectives, strategies and policies, especially as applied to human resources. Bibliography lists 13 sources.

8 pages in length. An excellent analysis of strategic management at the McDonnell-Douglas Corporation. Even though the company leads its industry with a # 1 position, the writer is able to cite several problems including its failure to be proactive. Recommendations for improvement are provided as are future projections. Two illustrative charts are included. Bibliography ...

A 10 page paper discussing Total Quality Management at Xerox and Corning. Though TQM is normally only mentioned in passing now if it indeed is mentioned at all, both Xerox and Corning have incorporated its practices and philosophies into their own corporate cultures to the point that it is not a separate entity that ...

A 4 page overview of the demographic and other factors concerning the medial supply industry. Various statistics are cited concerning sales forecasts, imports/exports, and more. The writer concludes that the industry is a benevolent one-- who purpose is geared towards helping others-- and whose money primarily goes to just that cause.

10 pages in length. In 1997, Nike held the No. 1 position in sales of athletic shoes and apparel. They lost that position to Reebok, then regained it and became stronger than ever. How they accomplished this feat is discussed in this research paper. Their strategic development, including establishing a network form of organization is ...

This 14 page report discusses issues of concern in the athletic footwear industry with a particular focus on the challenges and changing aspects of management that have made an impact on the industry. The past 20 to 30 years have seen numerous significant changes in the athletic footwear business. As lifestyles have become more informal ...

This 10 page paper provides an overview of the Disney Corporation inclusive of its current and future plans of expansion. The evolution of the company, with a biographical portrait of Walt himself, is provided to demonstrate how one man's dream turned into a billion dollar business. Bibliography lists 9 sources

5 pages in length. The writer compares Royal Caribbean and Carnival in relation to a Caribbean cruise. Paper includes three graphs. Bibliography lists 5 sources.

This 7 page paper analyzes financial moves made by the Dial Corporation in an overview on corporate budgeting in general. New ways of creating budgets is also addressed and Texas Instruments' unique style of streamlining the process is provided. Recommendations concerning the Dial's use of the budget in the future is included as well as ...

A 10 page paper based on a case study of the restaurant, coffee shop, and bar function of a San Diego Village Inn motel and restaurant. The establishment has found itself with neither assistant manager or restaurant manager, and the entire food service function has disintegrated into chaos. A head cook who also ...

A 5 page paper that traces Wayne Huizenga's success from his waste management company through his Blockbuster days to his now Republic Industries, a very diversified company. This billionaire is once again bound to make yet another fortune as he continues his expansion into several different areas including car sales and rentals. Bibliography lists 6 ...

A 25 page research paper that gives an overview of the small airport and commuter airline industry. The author considers the safety, service, financial success and barriers to success as this industry relates to the more common large carrier airline industry. Bibliography lists 12 sources.

A 12 page case study of Southwest Airlines -- one of the top companies in its industry. The writer analyzes SW's market niche, pricing strategy, human resource maintenance, financial structure, emphasis on low cost, and more. Equipment, technology, and plans for the future are included as well. Several charts provided in Appendix. Bibliography lists 15 ...

A 10 page case research paper with Southwest Airlines as its focus. Southwest is one of America's largest airlines in terms of passenger boardings, and yet it serves airports in a relatively small number of 24 states. Overall, the company's marketing strategy is to provide the best-possible no-frills service with the newest equipment available, then ...

30 pages in length. Another in-depth analysis of Air Express International; This one dealing more with the company's new technologies, mergers, acquisitions, and international expansion. The paper concentrates much less on financial statistics when compared with AEI Case # 1 though. Bibliography lists 10 sources.

A 15 page paper discussing the selection of pilots at Southwest Airlines. Finding a job is never an easy task for a commercial pilot. Not only does Southwest not make the process any easier, they also have the added requirements of a sense of humor and the proper attitude in order to be ...

In this 10 page report, the writer compares Southwest with Value Jet Airlines. It is reasoned that the reputation-wrecked ValuJet airlines has only trotted along a bumpy road to industry success. Its future is much less certain than the ever-growing Southwest Airlines. Marketability, cost issues, human relations, and more-- are examined with respect to each ...

A 7 page essay that investigates Delta Air Lines' readiness to enter the 21st century. In just over three years, Delta has gone from near-bankruptcy to a profitable company once again. The improvements are the direct result of upgrading and expanding information technology systems. How IS impacted their performance is discussed. Bibliography lists 7 sources.

A 5 page paper discussing Delta's performance during the quarter ended September, 1998, the first quarter of the company's fiscal year. The fortunes of all airlines has improved with lower fuel prices in the past two years, but Delta has taken advantage of the savings more than some of the other ones have. ...

A 6 page paper discussing the benefits and detriments of British Airways' merger with the US-based airline in 1992.. At a time when the entire industry was losing unprecedented sums of money, BA was able to remain profitable, though only barely so. USAir was losing less than its US-based counterparts, and the two ...

25 pages in length. An in-depth evaluation of Air Express International (AEI)-- the world's leading logistics company and freight forwarder. AEI's services, finances, and marketing stratagem are analyzed as are its growth and stockholder issues. Paper provides an excellent case study. Bibliography lists 5 sources.