Essays and Research Papers on International Business

This 10 page paper examines the Hong Kong based firm Hutchison Whampoa Limited, looks at the range of operations they have and then identities a potential new overseas market; Poland, discussing why it is a market that provides a good opportunity. The last part of the paper considers the marketing challenges that the firm is ...

This 23 page paper looks at a firm where there is poor leadership, examines the problems and makes recommendations for the future. British Airways is a major airline, the firm has a reputation for good service, but the firm has a long term problem with managing the employment relationship. The paper examines the problems ...

This 20-page paper offers a discussion about HR trends in both Ireland and the United States, and a comparison of those trends. Bibliography lists 13 sources.

This 5 page paper considers the changing demographics with in Kuwait, looking at the way that the population aged 50 years and older is increasing. The reasons for the changes in the potential impact on demand within the Kuwait consumer market of all discussed. The bibliography cites 2 sources.

This 17 page paper is written in two parts. The first part looks at the concept of a marketing orientation which may be adopted by companies, and using the example of three organizations; BA, Starcomm and the nonprofit making British Council, the way in which a marketing orientation can be adopted is discussed, along with ...

This 4 page paper looks at the way in which firms adapt and compete within a global organization, looking at the process of internationalization and the potential systems and structures that may be utilized, comparing and contrasting different types of systems and structures that may be suitable. The bibliography cites 6 sources.

This 4-page paper examines direct versus indirect sales operations on an international basis. Bibliography lists 4 sources.

A 15 page paper. In 1998, Daimler-Benz merged with Chrysler. This paper discusses the cross-cultural issues that inhibited the success of this merger. The culture of each country is discussed along with governance and the different management styles practiced in each country. Hofstede’s cultural dimensions is the conceptual framework used to analyze the situation. Recommendations ...

This 4 page paper looks at the way in which firms may be seen as testing the robustness of their competitive advantage when undertaking international expansion. The paper looks at how and why this may occur and considers some real world examples where firms have demonstrated, or failed to demonstrate, the strength of their competitive ...

This 6 page paper considers the potential strategies which are available for Singapore Airlines which would be aligned to their existing core competencies and see the current market conditions. The recommendations made are based on Ansoffs Matrix. The bibliography cites 10 sources.

This 6 page paper considers what sort of decisions General Dynamics must make before it sets up operations in the South Pacific. Bibliography lists 3 sources.

This is a 3 page paper that provides an overview of the cultural dimensions theory. A hypothetical example is used to show its impact on business. Bibliography lists 3 sources.

This 10 page paper examines SriLankan Airlines, looking at the way in which he competes including assessment of the value chain, as well as and microeconomic analysis including consideration of the cost structure. The paper also includes a macroeconomic analysis of the airline industry and the use of Porters Five Forces Model to consider the ...

This 4 page paper is a critical assessment of the "framework for growth" is presented in the 2009 and report for patties foods Ltd, looking at the framework which is presented and its feasibility. The bibliography cites 4 sources.

This 11 page paper looks at Philips, with specific attention to the Chinese operations, assessing the way in which they may be able to enhance the expatriate strategies to gain the most from the expatriate workers as well as help with repatriation. The bibliography cites 11 sources.

This 16 page paper looks at why multinational firms may undertake a strategy of foreign direct investment. The paper looks at different theories and considers various motivations that are present, including the benefits of comparative advantage and the application of Dunnings OLI paradigm and then discusses the way motivations may vary between different types business ...

This 28 page paper examines the potential of the Kuwaiti company The Sultan Center (TSC) as a potential takeover target for Wal-Mart. The paper examines the strategies of both companies in order to determine whether or not there is a good strategic fit, considers the financial implications and the potential value of TSC and then ...

This 5 page paper looks at the area of Bundoora in Melbourne, Australia and undertakes a demographic profile comparing the area profile with the state of Victoria and then assesses which type of homes a property developer should build. The bibliography cites 5 sources.

This 20-page paper presents a plan to market Atlas Pro Learning Management System to Saudi Arabia's Royal Saudi Naval Force. Bibliography lists 8 sources.

This 17 page paper examines L'Oreal, and the way in which they are competing in a global environment. The paper starts by examining external and internal influences, and looking at the way in which the influences of impacted on decision-making and L'Oreal, typified by the acquisition strategies adopted. The paper then explores the effectiveness of ...

This 9 page paper looks at the well known coffee chain Starbucks, examining the external and internal environmental influences and how the firm has responded as well as the approach that is taken towards social and environmental issues. The bibliography cites 13 sources.

This 3-page paper provides market entry strategies into South Africa. Bibliography lists 2 sources.

This 8 page paper is an environmental analysis that could be used when considering the launch of a new water saving device to be attached to showers. The paper looks at the macro environment in Australia and identifies the opportunities and threats that this new water conservation device; the Aqualim will face. The bibliography cites ...

This 16 page paper examines the concept and purpose of International Framework Agreements (IFAs). The paper starts by defining IFAs and looking at the way in which they have evolved. The reasons the agreements have increased in popularity us discussed. The last section of the paper looks at issues associated with implementation, and considers ...

This 22-page paper presents a marketing plan and situational analysis for the Twisted Juice product line in Egypt. Bibliography lists 7 sources.