Essays and Research Papers on International Business

This 43 page paper is an in-depth examination of the Gucci group. The paper begins with the history of the company under the guidance of Guccio Gucci and the way it developed after his death in 1953. The paper looks at the fall of the company and its recovery under Dominico De Sole and Tom ...

An 8 page paper assessing decisions at Four Seasons as it expanded into Paris. Four Seasons seeks to maintain minimum standards that are far beyond the range of most hotels’ superlative efforts. A Canadian company, it often is perceived as being an American one because of its concentration of American properties and attention ...

This 22-page paper discusses e-commerce and international trade. Topics discussed include how e-commerce has impacted trade, global trends and discussions of how e-commerce-ready various countries are. Bibliography lists 21 sources.

A 10 page overview of India’s past and future in the high tech industry. This paper reviews India’s recent business history, recounting statistics, successes, and limitations. The author contends that While India has enjoyed a reputation of producing top players in the software design industry, many of those players must seek work outside ...

This 9 page paper responds to three specific questions: McDonald's global performance, which includes a brief overview of the history of McDonald's and the fast food industry and also identifies challenges the company has been facing in recent years. This section also provides data regarding the company. The second topic is an evaluation of ...

This 8 page paper examines the marketing of the Body Shop. This includes background to the company and the concept, the way differentiation takes place and how the company is marketed. The bibliography cites 8 sources.

An 8 page paper. The fact that so many firms are multinational businesses means that managers who are capable of managing in a different cultural environment are needed. Since all large major corporations are, in fact, multinational, this inherently establishes the need for individuals who are capable of managing effectively outside their own home country. ...

A 4 page paper assessing prospects for the disposable diaper market in Turkey. Modern Turkey is a blend of old and new, with a traditional and ancient social culture but striving diligently to build a modern economy that can hold its own on a global scale. Turkey may hold less promise for growth ...

This 6-page paper examines the French company Carrefour, and the successes and challenges this "hypermarket" has experienced in entering China. Also included is an analysis of the UK's Marks & Spencer, and if its brand of retailing would be successful in China. Bibliography lists 9 sources.

This 5 page paper considers historical context of the EU, looking at the events that led the development of EU, the current stage of development, the countries in line for joining the EU and the conditions they will need to fulfil to gain membership. The paper then briefly considers the import and export trade levels ...

This 5-page paper is an overview of the Global Electronic Trade Alliance, the issues it faces and the educational programs it offers. Bibliography lists 3 sources.

A 5 page paper discussing effects of freer trade with China. Normalized trade relations with China will only benefit the US economy in the long term, and it can be accomplished without "selling out" on the issue of human rights. If anything, greater exposure will do more to further the cause of human ...

11 pages in length. It only makes good business sense for the corporate business environment to implement any and all changes so a company's social performance is appropriate with its orientation. By adopting the wide-open standards of globalization, businesses also open themselves up to myriad other benefits that such diversity imparts. Contemporary ...

A paper which looks at the theory of concept mapping and the way it can be applied to the findings in three research papers from business journals, with specific reference to transnational business organisations and culturally diverse workforces. Bibliography lists 6 sources

A 10 page paper meant to be a summary of an interview with the environmental manager of a company. John Ragsdale is the environmental manager of Pace Chemicals; the paper is a summary of his explanations of ISO 14000; the triple bottom line; sustainability; corporate social responsibility; and how these concepts can be useful ...

A 5 page research paper that examines German exports of steel products to the US, which has been a greatly contested area of trade between these two countries. The US Commerce Department has accused Germany of "dumping" steel products onto the US market. However, while many view this as an unfair trade practice, a subsequent ...

This 5-page paper focused on the direct mail industry in South Africa and why it has not developed as well as it is in the United States. Issues discussed include privacy, a poor nationwide postal system and credit card fraud. Bibliography lists 5 sources.

This is a 3 page paper discussing different perceptions and aspects of Canadian trade in regards to municipal, provincial and global levels. Canadian trade varies in regards to its acceptance, perception and policies on the municipal, provincial or global levels. Many World Trade Organization (WTO) Members find that certain restrictive policies and tariffs in Canada ...

This 9 page paper considers the entrance of a product into a new market. Using the example of marketing credit cards in China, the paper shows how an examination of the macro environmental factors should be undertaken to assure there is a good fit between the company wishing to enter the market, the product ...

A 12 page paper that addresses two issues: tourism since the attacks on America and how Americans are treated abroad. The paper focuses on four cities, Hong Kong, Dublin, Paris and Rome. Using several sources, the writer reports the data regarding the dramatic decrease of American tourists in these cities following the September 11, ...

An 11 page paper discussing the decline of the global coffee industry during the decade of the 1990s. As the number of coffee producers increased when Vietnam entered the global coffee market, supply increased dramatically to drive down prices to the lowest seen in 30 years. Though the coffee grown in Vietnam was ...

This 4 page paper outlined 4 different concepts in international trade. The first half of the paper examines direct foreign investment (DFI),what it is and the advantages and disadvantages associated with it. The second part of the paper outlines what is meant by invisible exports, trade restrictions and privatisation.

An 8 page paper discussing the present state of Mexico’s economy as well as likely future directions. Mexico’s economy has experienced wide swings in prosperity during the 1990s, and some of the promise of free trade has diminished in the past several years. Chinese manufacturing presents real threat to Mexico’s manufacturing industries, but ...

A 6 page paper discussing currency risk and several approaches to managing it, using approaches of Caterpillar, Merck, Honeywell and Dow Chemical as examples. As globalization increases in its influence, currency risk management will as well. Dow’s approach appears to be the most sound in that it places results in local currency and ...

10 page paper. The male grooming and hygiene market is one that is dynamic and growing, albeit slowly. Deodorants account for about one-half of this market. Old Spice introduced four new products in 2001, one of which was Cool Contact Refreshment Towels, a deodorizing pre-moistened towlette. The major part of this paper presents a marketing ...