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Essay / Research Paper Abstract
This 5-page paper provides an overview of how Jim Wiatt, leader at William Morris Agency, is using leadership skills to bring the company into the 21st century. Bibliography lists 3 sources.
Page Count:
5 pages (~225 words per page)
File: D0_MTwiattw.rtf
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in Hollywood. For the most part, Hollywood agencies (and studios, for that matter) are based less on typical business maneuvers and more about who you know and how well you
might know that person who is a position in power. The stories one hears about someones relative landing a job in a particular talent agency or studio over someone else
who is vastly more qualified is true -- and family and friendship nepotism reigns supreme. Another particular issue with Hollywood entertainment is
the concept that many divisions in many of the major agencies are run like fiefdoms, with agents having turf wars over various stars, and not allowing newcomers to come in
and take over (Mar, 2004). This was the case when, in 2004, the William Morris Agency experienced a major management shakeout that
boosted the power base and general power of Jim Wiatt, the CEO (Mar, 2004). According to many news reports at the time, the shakeup was the conclusion to an internal
struggle "that pitted old-timers against Mr. Wiatt and a new generation of agents" (Mar, 2004, B5). The shake-up in question caused the head of WMAs television division; the COO and
the head of the agencys music operations to leave as well, citing "philosophical differences" in terms of the agencys focus and direction (Mar, 2004).
But Wiatt has not been pushing for changes just for the thrill of it. A "mailroom-to-executive" success story, Wiatt came to WMA in 1999 from rival agency
International Creative Management, and since arriving at William Morris, has been trying to bring the extraordinarily well-established agency into the 21st century.
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