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This 3-page paper offers a value chain analysis of FedEx's logistical goals and its human resource policies. Bibligraphy lists 3 sources.
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3 pages (~225 words per page)
File: D0_MTfedvalue.rtf
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Unformatted sample text from the term paper:
within a business that impacts the companys competitive strength. Value chain activities are grouped into primary activities, those that create and deliver a product and support activities, in other words,
the indirect activities (such as human resources and accounting) that could increase the companys effectiveness and efficiency. From the first, FedEx (introduced
as Federal Express to the marketplace in the early 1970s), fought to establish a new way of logistics, which was overnight delivery. It succeeded well there, well enough for competition
to come in and make the logistics market interesting. Whats even more interesting is that FedEx has offered a service dubbed "FedEx Ground," which provides quick delivery services, within two
to three days, at a less expensive cost to the shipper. One aspect of FedExs value chain is that of a split
into Ground, Cargo and other divisions. When discussing FedEx Ground, the companys CEO and president Frederick W. Smith pointed out that the decision to split Ground apart was to "broaden
and deepen" FedExs product line (Traffic World, 2008). The reason behind it was to take advantage of customer focus, and the scale of the market (Traffic World, 2008). The package
business FedEx Ground caters to includes low-value items that dont need to be at a destination quite as quickly as a FedEx Express package might be (Traffic World, 2008). Smith
said the model is taken from 3M Company, which has 250 separate operating companies, each of which is focused on a specific market segment (Traffic World, 2008).
Even before the implementation of FedEx Ground, however, the companys value chain activities focused on moving into using tools such as e-commerce to boost its
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