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Essay / Research Paper Abstract
This 3 page paper provides information about the different types of experimental designs and other quantitative research methods. This paper also relates how these designs can be implemented. Bibliography lists 3 sources.
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3 pages (~225 words per page)
File: MH11_MHexperiddd.doc
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Unformatted sample text from the term paper:
on the use of data collection that can be quantified and statistical analysis applied to the data outcomes. The hallmark of quantitative research is the true experimental design, which
are the most difficult to organize, the most expensive to create and require the use of control measures in order to address variable that can impact the outcomes of the
study. Experimental designs require the use and control of variables and assess the impact of exposure to certain variables in one group as opposed to the lack of exposure
to particular variables in a control group. In order for a quantitative methodology to be truly experimental, the participant and control groups must be randomly assigned.
Pre-experimental designs are the least stringent forms of quantitative research and generally fall into three categories: case study, one group pre-test/post-test, and static group
comparison, also called cross-sectional study design (PPA 696 Research Methods, 2008). Pre-experimental studies are often utilized as a precursor for more extensive studies and can be used when small
populations are being studied or when single groups must be used in the absence of a larger body of potential subjects. For example, a quantitative study of a subject
groups emotional response to advertising may utilize a questionnaire format that assesses views of product before and after introduction to the advertisement. The use of a pre-test/post-test assessment is
plausible in this case, and this would be described as a pre-experimental study because it utilized just one subject population that cannot be randomly assigned. Though commonly utilized because
it is easier to use and less costly to conduct, pre-experimental designs have a lower degree of validity and a higher influence of external variables that reduce the validity and
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