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Essay / Research Paper Abstract
This 4 page paper considers the ‘secrets to global market access’. The paper looks at what types of barrier need to be overcome and the most effective strategies use by companies taking an holistic view with their operations and desire for a global presence. The bibliography cites 3 sources.
Page Count:
4 pages (~225 words per page)
File: TS14_TEmarkacc.rtf
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Unformatted sample text from the term paper:
would seek to compete and emulate the global strategies. However, a global strategy is more difficult to realise that simply deciding that the company wants to enter these markets. A
company need to gain access to the global markets and this can be very difficult. The secrets to global market access are therefore not as much secrets but a
collection of aspects and issues that a company needs to understand in order to achieve global access. In theory global access should not be easier than ever, communications are more
effective and transportation is faster and more reliable, making this type of access at least theoretically possible. However, although these may be requirements for access global markets, they are not
the secrets to access, as having these alone is unlikely to be successful. There are many different barriers that are in place
that can prevent global access. In any market there will be barriers, and these will not be the same for each market. Barriers will exist that will include aspects
such as language, legal and political barriers, culture as well as many other factors. By looking at these each of the differing barriers may have an solution, for example,
the language barrier may be overcome with interpreters, the legal barriers with the use of lawyers, for other barriers, such as political barriers more inventive measures may be needed, such
as partnerships with local companies to overcome politically motivated controls. However these are all singular measures for different problem and does not give us a single or a limited number
of tools by which we can approach the global markets. Perhaps the most important aspect of gaining global market access is going to be knowledge, not only of the
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