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Essay / Research Paper Abstract
This 16 page paper examines the performance of Unilever between 2003 and 2007. The first part of the paper is an in-depth financial analysis looking at the profitability, efficiency and liquidity of the firm. The second part of the paper discusses the acquisition and divestments strategy of the firm during the period. The last part of the paper looks at the changes in the capital structure of the firm over this period. The bibliography cites 24 sources.
Page Count:
16 pages (~225 words per page)
File: TS14_TEunilevera.rtf
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Unformatted sample text from the term paper:
groups and companies, as a single entity, and the reports which are presented are the consolidated accounts for the entire company. The company which is diversified into two main
markets; foods and home and personal care, is in markets that have been showing growth. To assess the company and its performance within the markets the company can be assessed
form a number of perspectives, the first part of the paper will look at the financial performance of the company between 2003 and 2007, then the activities of the company
in terms of acquisition and divestment will be considered before considering the firm in terms of its capital structure. 2. Financial Performance The company has seen some
changes since 2003. There had been a five year plan, called the Path to Growth which came to completion in 2004, but the firms own admission was that the firm
was not where it wanted to be; many of the targets had been met, such as the synergies and cost savings as well as focus on major branded labels making
up 95% of sales, but one of the main measures; revenue growth, had not been achieved with 2004 seeing a fall rather than growth in sales. So, between the period
of 2003 and 2007 there is a difficult period, as in 2004 there was a further reorganization and commitment to further investment in branding to increase sales. Looking at the
general performance it appears that there has been some success in this strategy and overall the position of the company has been improved. This can be seen with ratio analysis.
The figures in this analysis are all in millions of Euros with the exception of the per share data. The first range of ratios examined by interest parties are
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