Here is the synopsis of our sample research paper on The Fluidity of Identity and Consumerism. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
This 14 page paper discusses the assertion that "identity in the contemporary world is mediated by consumption and consumer choice is regarded as the key variable in transforming identity from a 'solid' to a 'liquid' condition, from one in which work and class are the main determinants to one in which identity is 'nomadic' and can be expressed through a diverse range of tribal affiliations". This is critically discussed. The bibliography cites 11 sources.
Page Count:
14 pages (~225 words per page)
File: TS14_TEconident.rtf
Buy This Term Paper »
Unformatted sample text from the term paper:
influences and other influences both exerting and being exerted in the development and the expression of identity. Consumption and consumer choice has been argued as being a key variable in
the transformation of identity into the more fluid form. In order to explore this view put forward by Bill Hughes (2005) and the inherent implications for the way is created
and expressed the concept of identity and the way it is formed needs to be considered before looking at how consumption and consumerism interact with identity. Jary and
Jary (1991) state that identity is "a sense of self that develops as a child and differentiates from parents and family and takes a place in society"
Under this approach the concept of identity is the sense of being that refers to the aspects of themselves which are most important. Traditionally this
has referred to issues such as nationality, class, gender, ethnicity and sexuality. The way identity develops there is potential for different identities to exist, for use in different situation, such
as a personal identity and a social identity (Haralambos and Holborn, 2004). The traditional view of identity has been that it is a stable concept; shares with a social
group and influenced mainly by two variables; nationality and class, but more recent theorists, such as the postmodern and the poststructuralist approaches seen identity as more complex and made up
of numerous facets which have the potential, and do, frequently change (Haralambos and Holborn, 2004). The environmental and social situation may bring
out or repress certain aspects of character, personality or values and result in individuals acting or reacting in different ways, for example, acting in a more masculine or feminine way
...