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Essay / Research Paper Abstract
5 pages in length. Virtually since its inception, the debate over quality children's television programming has raged between parents and broadcast networks; while public television has displayed significantly more interest in telecasting a higher quality of educational programming, commercial broadcast networks have not typically followed suit with regard to enlightened choices. The implementation of kidvid, however, has helped to change the extent to which commercial broadcast networks provide educationally formatted programming. Bibliography lists 4 sources.
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5 pages (~225 words per page)
File: LM1_TLCEvChl.rtf
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a higher quality of educational programming, commercial broadcast networks have not typically followed suit with regard to enlightened choices. The implementation of kidvid, however, has helped to change the
extent to which commercial broadcast networks provide educationally formatted programming. The Childrens Television Act of 1990 helped put kidvid on the map for preschool, toddlers and older youth; prior to
this time, commercial broadcast networks had "done very little educational programming for children" (Specializing In TV Thats Good For Kids). In essence, the Childrens Television Act of 1990 mandated
all television stations to duly address "the educational and informational needs of children" (Specializing In TV Thats Good For Kids), a motion that was solid in theory but missing the
instrumental elements that enforced such standards. As such, commercial broadcasters left up to their own determination of what served as educational content merely ran The Flintstones reruns as a
means by which to fulfill "their public-service obligations to children" (Specializing In TV Thats Good For Kids). At the other end of the spectrum were the commercial broadcasters that
took the Childrens Television Act to heart and implemented such educationally enlightening kidvid programming as the entertainingly science-based Beakmans World and Bill Nye the Science Guy. It took three years
for the FCC to realize that the original Childrens Television Act did not possess the force necessary to ensure that commercial broadcasters were actually airing anything more academic other than
The Flintstones, so it "embarked on a lengthy process to tighten kidvid rules" (Specializing In TV Thats Good For Kids), which rendered an option for commercial broadcasters to "fulfill their
educational kidvid responsibilities" (Specializing In TV Thats Good For Kids) by way of subsidizing other channels that broadcast educational content, which was most likely to be public television as opposed
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