Sample Essay on:
The Cosmetics Market in China

Here is the synopsis of our sample research paper on The Cosmetics Market in China. Have the paper e-mailed to you 24/7/365.

Essay / Research Paper Abstract

This 8 page paper considers a scenario where a company has the opportunity to sell cosmetics to a company in China which may lead to further ongoing sales. The paper is written as a report by the Export director reporting on the potential market, the import customs requirements and duty tariffs, foreign exchange regulations, and practical issues such as contracts, distribution and marketing. The bibliography cites 5 sources.

Page Count:

8 pages (~225 words per page)

File: TS14_TEchincos.rtf

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Unformatted sample text from the term paper:

In this paper we assume that a cosmetics company has had an approach from a potential Chinese customer. There is the potential for this order to lead to substantial business, so any examination needs to consider the long term potential. The first aspect is to consider the potential market. 1. Potential Market. In 1990 there were sales of cosmetics also amounting to Rmb4 billion, by 1993 this was 9.9 billion, by 1996 this was 22 billion and in 2000 the figure was expected to exceed 30 billion (TDC Trade, 2000). By 2010 it is expected to exceed 80 billion (PRN, 2003). However, the market is also one that has been difficult for foreign companies to break into, due to the controls on international businesses. The majority of cosmetics originate from within China. 80% of the 3,5214 manufactures are in Chinese hands only, the rest are joint ventures. Many of these are also supported by the state and have imported manufacturing equipment, which makes it very difficult for importers. Of the 450 joint ventures where there is foreign ownerships involved there is an average retail price that is double the domestic producers (TDC Trade, 2000). The highest process are for the imported goods, where process start at 100 yuan and increase to over a thousand (TDC Trade, 2000). However, the market is still buoyant for non domestic goods, the value of domestic sales makes up 40% of the total sales, but in value this only accounts for between 6 and 7% of the value of the sales. There is activity which is seen in a mature market, with merger and acquisition taking place. This is causing a scenario where local brands are diminishing. However there is also a thriving black market for cosmetics. Once goods of this ...

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