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Essay / Research Paper Abstract
A 4 page paper that explains how the matrix structure came about and how it can be used today. Each cell in the matrix is explained with suggestions for improving the context of that cell in today's marketplace. 1 Table included. Bibliography lists 4 sources.
Page Count:
4 pages (~225 words per page)
File: ME12_PGansfx9.rtf
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Unformatted sample text from the term paper:
World War II when the defense ministry was challenged with the need to decrease the time it took to build and distribute new equipment (Numerof and Abrams, 2002). Engineers and
scientists were working on extremely complex projects wherein the work needed to be closely coordinated throughout all levels of the development projects (Numerof and Abrams, 2002). The matrix structure was
devised to accommodate these needs. Matrix management really took off in the 1960s as the different high technology industries, like the aerospace industry, were emerging as strong and critical
industries. The projects were complex with different kinds of experts in every part of the project (DeFillippi, 2002). There was a need for an authority structure that would complement functional
authority and to coordinate all parts of these projects (DeFillippi, 2002). In todays global marketplace, companies need to be able to adapt and change quickly as the market changes. New
products need to be developed and old products need to either be improved or eliminated from the companys focus. Kearney (2003) said that managers and executives must "coordinate goals, actions
and resources in order to function smoothly as one company." Companies often establish cross-functional teams to complete major projects. If these teams are to be successful, there must be a
structure that maintains the consistency of quality at each step in the process (Numerof and Abrams, 2002). Quality, consistency of product or service and speed are essential for companies to
retain market share (Numerof and Abrams, 2002). Kearny (2003) commented that the matrix structure is "nothing g more than a grid-like organizational [sic] structure that allows companies to address multiple
business dimensions using various command structures." Kearnys explanation is a bit simplistic, however. The following illustrates the matrix: Existing products New products Existing markets Market Penetration Product development New
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