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Essay / Research Paper Abstract
Ford and Firestone Tires: A 7 page paper discussing
how Total Quality Management can be used for survival as well as for greater productivity at
reduced cost. Though there are questions about the Explorer's design, the fact that Goodyear
tires manage to hold together on Ford Explorers points to the greater quality issue being that of
Firestone. Whether Firestone can survive this disaster remains to be seen, but it should serve as a
clarion call to all other manufacturers claiming to operate under the philosophy of TQM. All of
Deming's 14 Points have to be employed in the process, rather than only those convenient for the
company. Bibliography lists 8 sources.
Page Count:
7 pages (~225 words per page)
File: CC6_KStqmFordPhil.wps
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