Sample Essay on:
THE LINK BETWEEN STRATEGY AND OPERATIONS

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Essay / Research Paper Abstract

This 4-page paper explains how strategy and operations can be linked, giving an example both in Western and Kuwaiti businesses. Bibliography lists 2 sources.

Page Count:

4 pages (~225 words per page)

File: AS43_MTkuwastra.rtf

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Unformatted sample text from the term paper:

the actual day-to-day methods by which a company operates. David Norton and Randall Russell with the Palladium Group have pointed out that a strategy map, consisting on a companys "big picture" as well as strategic themes, targets/performances and initiatives (programs necessary to move strategy into operations) is important. The authors also point out that any good strategy needs a performance gap - in other words, that space between the current situation and the preferred goal. How does one create the link between strategy and operations, once the gap is known? Norton and Randall point out that linking strategies to operations requires three stages; design, installation and operations. In the design phase, the organization tests and selects different and various ways of working and managing to help close those strategic performance gaps. For example, if an organizations goal is to become a "green" one, in other words, an entity that is striving for sustainability without wasting various resources, the design would involve different ways in which this can be done. Perhaps a recycling program can be implemented. Maybe automatic thermostats can be installed, and employees trained to turn off lights in rooms they arent using. Here, the authors say, an organization is "searching for new ways to conduct business" (p. 4). Stage two involves installation - the different approaches are implemented. Going back to our environmentally friendly organization, a recycling program is initiated, and automatic thermostat controls installed. The programs are analyzed (i.e., are people actually using recycling bins or are they still throwing paper away in the regular waste basket? Are people attempting to fiddle with the automatic controls on the thermostat, or are they leaving them alone?). Once the results are analyzed, generally ...

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