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Essay / Research Paper Abstract
This 11-page paper determines if there is any truly competitive advantage for a company that implements information technology (IT). Through a literature review, the comment is no, there is little competitive advantage for a company doing this. Bibliography lists 5 sources.
Page Count:
11 pages (~225 words per page)
File: D0_MTtecoad.rtf
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Unformatted sample text from the term paper:
not in this day and age. Carrs assumptions are based on several factors. First, the more widely available the technology, the more
everyone will have it, meaning the "window of opportunity" when it comes to using such technology is considerably smaller than many would want to believe.
Second, there is the assumption of "if we build it they will come," in other words, if a company spends a great deal of money on the
technology, it will suddenly make that company more competitive in the eyes of the market. What typically ends up happening in such cases is that the company doesnt know how
to use the technology, and the investment ends up being a waste of time, money and resources. Finally, Carr notes that few
firms consider investment in technology in terms of their firms strategy. Trying to implement IT without linking it to a business strategy isnt one of the best ideas, and in
fact, it could hurt the firm more than it could help. But as with anything, there are critics of such views. Porter
and Millar (1985) noted some 20 years ago that information technology ends up creating a competitive advantage by offering the businesses that adopt it a new way to outperform rivals
in various ways. It also allows companies to provide superior goods and services to those of their competitors (Porter and Millar, 1985). The problem here, however, is that Porter and
Millar wrote their treatise back in 1985, long before the Internet and other technologies became popular and long before global competition truly became an issue that most companies found themselves
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