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Essay / Research Paper Abstract
This 10 page report discusses Symbolic Convergence Theory (SCT) or “fantasy theme theory” and its many components. Explanation of the theory, its ramifications, and a literature review are included. Bibliography lists 7 sources.
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10 pages (~225 words per page)
File: D0_BWborman.rtf
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Monica Lewinsky and Bill Clinton to the Cold War. Symbolic convergence theory has also been used in assisting organizations in their strategic planning and goal-setting processes. Because of SCTs ability
to account for how unique communication theories come into existence as the result of rhetorical visions that include the standards, conventions, and customs for model participation in any one particular
style of communication it lends itself to multiple applications. Ernest Bormann, the originator of SCT, bases a great deal of his theory on the idea that there are three streams
of communication (consciousness creating, consciousness raising and consciousness sustaining) that characterize the life cycle of a rhetorical vision and ultimately leads to the emergence of a group consciousness. But in
order to reach that group consciousness and associated consensus requires that members of a group exchange fantasies between one another in order to establish the overall group cohesiveness. According to
Bormann (1985) and quoted by Griffin: "the dreams embodied in the fantasies drive participants toward actions and efforts to achieve them; the sharing of fantasies provides a social reality peopled
by anthropomorphic forces and imagined and historical personages in confrontations" (pp. 135). Evolution of the Theory Ernest G. Bormann is a retired professor from the Department of Speech Communication at
the University of Minnesota, Minneapolis. His numerous books over the past three decades have clearly demonstrated his fascination with communication processes and the interactions that take place between people as
they develop their own group identity and understanding of the members in that group. He repeatedly uses the expression that the "sharing of group fantasies creates symbolic convergence." It should
be noted that while the theory applies to larger groups such as Bormann speculated on in terms of the Cold War hostilities between nations or the abolitionist debates in 19th
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