Here is the synopsis of our sample research paper on Survivors: The Dot Com Companies. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
7 pages. This paper refutes the statement that the dot com crash means that the e-commerce bubble has burst. While it is true that many dot coms have come and gone, it was just a learning curve that comes with the territory. E-commerce is up and running and as successful to day as it has ever been. Bibliography lists 8 sources.
Page Count:
7 pages (~225 words per page)
File: D0_JGAdcoms.rtf
Buy This Term Paper »
Unformatted sample text from the term paper:
coms have come and gone, it was just a learning curve that comes with the territory. E-commerce is up and running and as successful to day as it has
ever been. THE DOT COM CRASH: WHY DID IT HAPPEN? When Pets.com started its operations in 1998, it was quickly followed by Petstore.com (May 1999), Petopia and Petsmart.com (July
1999), Petplanet.com (September 1999) and several others. Pets.com from the very beginning appeared to be well financed, well organized, and its Web site was efficiently designed. According to
the Nielsen/Net Ratings, Pets.com became the most trafficked online pet store, at that time, with 1.4 million visitors in July 2000 alone. As recently as February 2000, it implemented
an initial public offering, raised $82.5 million, then gobbled up rival Petstore.com. Yet it closed its doors in November 2000. The question here is: Why did it fail?
(Chevron 24). A major problem was Pets.com was an example of an underfunded land-grab strategy: Like so many dot-coms, Pets.com rushed to claim its share of the Internet real estate.
According to this land grab strategy, a business entering a new category should focus on increasing market share. First you get the sales, then you find ways to
make a profit. Millions of dollars were spent to grab the real estate. But Pets.com seemed to have overestimated the real number of active pet-owning Internet surfers willing
to purchase goods on-line. That was a fatal mistake. A land grab strategy assumes a large or fast-growing market so that a profit can be generated before the
seed money runs out. Pets.com had "neither the large, fast-growing market nor the seed money to wait for its growth" (Chevron 24).
...