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Essay / Research Paper Abstract
This 5 page paper discusses several simulations, and how each encourages thinking about the strategic planning process. Bibliography lists 3 sources.
Page Count:
5 pages (~225 words per page)
File: D0_HVStrat.rtf
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Unformatted sample text from the term paper:
needs to think years in the future or it can get "blindsided" by developments, competitors, changes in the market and other factors it never saw coming. This paper discusses
several simulations, and how each encourages thinking about the strategic planning process. Strategic Thinking Although there are several definitions of strategic thinking, all agree it is definitely not strategic
planning. Strategic thinking "is a particular way of thinking with specific and clearly discernible characteristics ... [while] strategic planning is the systematic programming of pre-identified strategies from which an
action plan is developed" (Lawrence, 1999). Alternatively, strategic thinking is "a synthesizing process utilizing intuition and creativity whose outcome is an integrated perspective of the enterprise" (Lawrence, 1999).
In other words, strategic planning is used to develop a plan from well-recognized strategies, but strategic thinking gives managers a new way to look at the entire company. The
difference between strategic planning and strategic thinking appears to be the difference between following a pattern and thinking creatively (Lawrence, 1999). Lawrence defines it like this: ... strategic thinking
involves thinking and acting within a certain set of assumptions and potential action alternatives as well as challenging existing assumptions and action alternatives, potentially leading to new and more appropriate
ones (Lawrence, 1999). If we apply this to our first simulation, what do we discover? The simulation involved extending the traditional tools of analysis to include new parameters; specifically,
the traditional SWOT analysis was enhanced by the addition of the Matched Pair analysis. The Matched Pair analysis pairs the internal strengths and weaknesses of the company with its
external opportunities and threats, yielding more strategic alternatives. The traditional SWOT analysis is one of the most basic tools a company has at its disposal to determine its future
...