Here is the synopsis of our sample research paper on Starbucks Leadership. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
A 9 page paper that discusses the leadership styles Howard Schultz has used since he returned as CEO in 2008. They include autocratic, transactional, transformational, and servant. The essay also discusses a team leader at Starbucks, Howard Behar who was president of North America Starbucks and Starbucks International. Bibliography lists 13 sources.
Page Count:
9 pages (~225 words per page)
File: ME12_PG698460.doc
Buy This Term Paper »
Unformatted sample text from the term paper:
to have lost its way after Schultz stepped down from the CEO position 2000, so much so that the Board asked him to resume his post in 2008. He made
dramatic changes to get the company back on track. Unfortunately, that was the same year the market crashed and the recession began. Since 2008, the company has grown again. It
has regained its focus on customer service and it has reorganized itself. This paper discusses the leadership styles Schultz used during these years. They include autocratic, transactional, transformational, and servant.
The essay also discusses a team leader at Starbucks, Howard Behar who was president of North America Starbucks and Starbucks International. Leadership Styles at Starbucks - Schultz Howard Schultz
left his CEO position at the original Starbucks in 1985 and opened a string of cafes under the Il Giornale name. In 1987, Schultz bought out Starbucks and rebranded all
stores under the Starbucks Corporation brand. Starbucks was enormously successful very quickly and Schultz began his global expansion beginning with Canada, Japan, and the United Kingdom between 1996 and 1998.
It remains the #1 specialty coffee shop in the world despite its recent problems (Bramhall, 2008). The company has always lived by certain principles, such as customer satisfaction, high
quality, accountability, providing an excellent working environment, embracing diversity, social responsibility, and fair trade with coffee bean farmers (Stopper, 2004). The companys mission statement is: "Our mission: to inspire and
nurture the human spirit - one person, one cup and one neighborhood at a time." The company has always referred to their coffee shops as the third place, the other
two being home and work (Harris, 2011). They take these principles and their mission very seriously. They also take seriously their pledge to be environmentally-friendly and they provide regular reports
...