Sample Essay on:
Shrinking The Window Between Theatrical And DVD Releases: Helping Movie Studios Make Greater Profit

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Essay / Research Paper Abstract

12 pages in length. The objective of increased profits in the movie industry has historically revolved around what is best for the entities involved with the production; the extent to which a particular film stands to draw millions more dollars because of a novel marketing plan almost never – if ever – takes into consideration any benefit for the consumer, the very individual responsible for establishing a profit in the first place. Now, however, both industry and end user are standing together on the cusp of something that may well serve to revolutionize the entire movie business for the better: A shrinking window of time between film release into theaters and on DVD. This unprecedented move on the part of today's filmmaking industry speaks to the growing demand from the motion picture trade and consumers alike who not only see only anticipate such a move to generate more profit for movie studios but also be beneficial to audiences who have grown impatient with waiting six months for their favorite films to be released on DVD. Bibliography lists 10 sources.

Page Count:

12 pages (~225 words per page)

File: LM1_TLCDVDRels.rtf

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Unformatted sample text from the term paper:

the extent to which a particular film stands to draw millions more dollars because of a novel marketing plan almost never - if ever - takes into consideration any benefit for the consumer, the very individual responsible for establishing a profit in the first place. Now, however, both industry and end user are standing together on the cusp of something that may well serve to revolutionize the entire movie business for the better: A shrinking window of time between film release into theaters and on DVD. This unprecedented move on the part of todays filmmaking industry speaks to the growing demand from the motion picture trade and consumers alike who not only see only anticipate such a move to generate more profit for movie studios but also be beneficial to audiences who have grown impatient with waiting six months for their favorite films to be released on DVD. II. CLOSING THE GAP There was a time in the recent past of moviemaking that DVDs followed the theatrical release by a number of months, serving to cultivate one of two consumer responses: 1) an enthusiasm not unlike a second theatrical premiere and, therefore, significant sales or 2) a long faded interest in a film that only a percentage of moviegoers even remember. This represents the crapshoot movie studios were forced to endure when it came time for their films to hit the shelves in DVD form; once the title was released in this venue, consumers often held movie studios in limbo with regard to expected reaction and realistic response. What this lag time meant for the movie studios was significant loss of revenue that, when looked at from todays perspective, very well may have been overcome had the buying public not been forced to wait so long ...

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