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Essay / Research Paper Abstract
A 6 page research paper that examines the issue of whether semiotics should be considered a science and then addresses its application and importance to graphic art design. Bibliography lists 4 sources.
Page Count:
6 pages (~225 words per page)
File: KL9_khsemiotic.doc
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Unformatted sample text from the term paper:
of signs" (Noth 3). The following examination of literature investigates how semiotics is understood, looking specifically at the issue of whether Saussures definition applies and semiotics can be regarded as
a science. Having considered this issue, the paper concludes with consideration of how semiotics apply to graphic design. Pelc has listed "no fewer than sixteen different definitions" of semiotics,
which have been formulated by various schools in the field (Noth 4). According to Todorov, semiotics remains "more a project than an established science" (Noth 4). Sebeok has characterized general
semiotics as a "scientific discipline...still in its infancy," proposing that the scientific status of semiotics should be understood by using Lockes definition of semiotics as a "doctrine of signs" (Noth
5). However, Locke stipulates that a doctrine is "not a system of established principles," as it is "hardily more than a body of tenets loosing constituting a department of knowledge"
(Noth 5). Saussure, on the other hand, proposes that as "language is a system of signs expressing ideas," it is "possible to conceive of a science which studies the
role of signs as part of social life" (Saussure 15). Saussure further proposes that this nascent science should be called "semiology," as its nature will consist of investigating the "nature
of signs and the laws governing them" (Saussure 15). However, Saussure admitted readily that this science "does not yet exist" and that "one cannot say for certain that it will
exist," but he definitely felt that it had a "right to exist" (Saussure 15). Saussure contributed to the development of semiology by developing his "sign model" (Noth 56). Charles
Sanders Peirce (1839-1914) is another prominent figure in the history of semiotics (Noth 39). Peirce took a "pan-semiotic view of the universe," proposing that humanity itself is basically semiotic in
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