Here is the synopsis of our sample research paper on Scissors; Planning a Product Launch. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
This 12 page paper is written in three parts. The first part considers a schedule for manufacturing and marketing a new product; steel scissors, and includes a Gantt chart. The second part of the paper looks at how the product could be positioned and marketed. The last part looks at where quality issues may be identified and how these can be dealt with.
Page Count:
12 pages (~225 words per page)
File: TS14_TEsciss.rtf
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Unformatted sample text from the term paper:
steel scissors onto the market. For this we need to develop a plan to bring the product to market. We will assume that the first stage of product development
have taken place and we have a potential product to take to market. The first stage is to test the product to assess if this is going to be sufficiently
differentiated to attract buyers. This means we start with the use of a focus group to test he product and confirm the beliefs that have been formed in the creation
of the product. The focus group will be used to then the product then the marketing and the ma manufacturing will have to start. This can be outlined using a
Gantt chart with red identifying the critical path. This is determined over a period of 6 weeks, but could easily be changed
The items in blue can be moved around, but if there are delays on the items in red this will delay the entire project and a new critical path may
emerge. Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Focus group
Negotiate manufacturing contract <-------- Source input materials Determine marketing strategy <----
-----> Place advertisements <---- -------> Set up internet web site <---- <------ <---- Set up office <----
<---- <------ <---- Manufacturing starts Advertisements appear <---- Start taking telephone/web orders
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