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Essay / Research Paper Abstract
This 14-page paper focuses on two retail giants in the UK, Sainsbury and Tesco. It compares and contrasts the strategies of these two, especially in the area of property management. Bibliography lists 5 sources.
Page Count:
14 pages (~225 words per page)
File: D0_MTsaites.rtf
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Unformatted sample text from the term paper:
once retail was the function of regional and local trends, these days, everything from the growth of online shopping all the way to international competition, is impacting almost every branch
of retail, from sales of goods, to property management. Its not uncommon, for example, to see some bricks and mortar retail establishments boarded up because an Internet strategy has taken
over a particular sector. In this regard, retail and property management are bound together, with one having a definite impact on the other.
In this paper, well examine two retail giants in the UK - J Sainsbury plc and Tesco. Well compare and contrast these two companies in terms of both business
strategy and retail property management. Sainsbury did have a property development arm (which well discuss briefly). Though Tesco did not, property trends impacting the entire UK retail sector would certainly
have an impact on Tesco as well. First, however, well discuss the backgrounds of both of these competitors and determine who is
succeeding quite well, and who is not doing quite as well as it could be. Background/Strategies - Sainsbury Though J. Sainsbury
has been around longer than rival Tesco, it also seems to be racking up more financial problems, especially in the area of groceries. Sainsbury is the UKs third-largest retailer (following
Tesco and ASDA), operating its supermarket chain, consisting of 460 stores throughout the UK, which accounts for about 85 percent of the companys sales (Biesada (a), 2004). But cost-cutting from
rivals Tesco (UK) and Wal-Mart (USA) means that Sainsburys market share is hovering around 12 percent of the UK grocery market (Biesada (a), 2004). The supermarkets obtain about 40 percent
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