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Essay / Research Paper Abstract
This 3 page paper looks at issues that need to be considered when undertaking primary research and how potential errors may be minimized in the way that the research sample is selected. The bibliography cites 2 sources.
Page Count:
3 pages (~225 words per page)
File: TS14_TErelerror.rtf
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Unformatted sample text from the term paper:
sure that the results obtained will be correct for the entire population, and that the same results may be gained if the research was undertaken again, meaning that it is
repeatable. The different aspects of research that will characterise a research project as valid may include issues such as reliability, validity, objectivity, causality and bias. These may be seen
as challenges and may be present in the way that the research is undertaken. For example there is a potential of a lack of objectivity or bias in the questions
that are asked, the way they are asked through phrasing and order. Problems such as interviewer bias may also need to be overcome. There are a number of methods which
may be utilized to overcome some of these issues, including ensuring that the interviews do not know the purpose of the research, the way the questions are phrased in order
to should be tested to assess the objectivity, with questions asked different angles. There is also the important aspect of ensuring that the sample utilized for the data collection are
representative of the population being studied, there are a number of different methods of sampling, including random unknown and methods. It is necessary to choose the most appropriate method, in
many cases this may include the use of screening and stratification in a number and a method as a way of ensuring there is a representative sample. For example, if
the research is to assess the opinions of customers of a particular shop, it is necessary to make sure that the sample is made up of customers from that shop.
There are also challenges in terms of the actual data discovers itself, and the way this is analyzed. In good research there will be consideration of the quality of the
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