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REDESIGNING AND RETHINKING - AN ORGANIZATIONAL PERSPECTIVE

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Essay / Research Paper Abstract

This 8-page paper discusses the importance of redesigning and rethinking as it pertains to change management. Bibliography lists 5 sources.

Page Count:

8 pages (~225 words per page)

File: D0_MTredret.rtf

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Unformatted sample text from the term paper:

First, when it comes to general redesign, it seems as though the first efforts end up focusing on job elimination, rather than cutting or "outplacing" unnecessary work or labor (Tomasko, 1992). For success in restructuring, a company can undergo many phases, but one piece of advice involves considering whats already in place, determining how functional it is, and then deciding on how much area it should cover (Tomasko, 1992). After this process, then the company can focus on redesigning the "basic building blocks" of the company and arranging them so a company can both meet its goals and objectives and have a substantial competitive advantage over the competition (Tomasko, 1992). Actually modifying a shape of a corporation (in terms of redesign) should only be undertaken once resizing work has been addressed (Tomasko, 1992). While redesigning and re-engineering has, in some cases, led to downsizing, its also, in some cases, led to more efficiency, better technology and faster manufacturing (Hammer and Stanton, 1999). In addition, Hammer and Stanton (1999) note that redesign and rethinking has meant that business leaders are regarding their organizations differently as well. Instead of viewing their organizations as different units/departments with well-defined boundaries, theyre seeing the organizations as "flexible groupings of intertwined work and information flows that cut horizontally across the business, ending at points of contact with customers" (Hammer and Stanton, 1999). In other words, rethinking and re-design does help foster competitive advantage, in that it ultimately leads to delivery of value to customers so as to increase profits for shareholders (Hammer and Stanton, 1999). But again, there is more to rethinking and redesigning than just willing it to happen. As it ...

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