Here is the synopsis of our sample research paper on Quality of Bergstrom Hotels; The Introduction of TQM and a Comparison with the Deming and Juran. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
This 22 page paper consider the case of increasing quality in the privately owned Bergstrom Hotel chain. Total Quality Management is introduced but is not immediately successful. The writer considers what TQM actually is and how the case of Bergstrom compares with the basic quality ideas of both Deming and Juran. The writer argues that TQM is successful only when the ideas of Deming and Juran had been incorporated to a greater extent in company strategy. The bibliography cites 13 sources.
Page Count:
22 pages (~225 words per page)
File: TS14_TEbergst.rtf
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Unformatted sample text from the term paper:
and increased wastage. The use of Total Quality Management (TQM) has been used with differing degrees of success by various companies in this, and other, industries. This is a tool
that is associated with the Japanese, however, these quality initiatives have their foundation with W. Edward Deming and Joseph Juran s quality control principles in the United States of America
in the 1950s. Total quality management was then subsequently taken up by the Japanese firms, many of whom benefited from learning American manufacturing principles after the Second World War when
as part of the restructuring of Japan many Japanese executives toured industry in the United States (Keys 1998). This was seen in companies such as Honda. The use of quality
management and TQM principles has returned to the fore, developing and evolving from its initial manufacturing focus and spreading in the service industries.
If we consider the case of Bergstrom Hotels, the way in which TQM is implemented and operates as an ongoing stratagem can be assessed in terms of success against
the use of TQM in a service environment. Moreover, the performance and goals can also be compared to the goals and theory that had been laid down quality theorists as
the foundation for the TQM movement. To undertake this we will first briefly consider TQM as a tool, then we will look to how this has been introduced in the
hotel, and how this can be assessed in the context of former quality theorist Deming and Joseph Juran II. Background to TQM
In order to understand what it is we mean by TQM must first need define it. There are no standard definitions. However, in a report sponsored by Proctor and Gamble
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