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Essay / Research Paper Abstract
This 5-page paper focuses on various questions surrounding e-strategy implementation. Some topics discussed include use of the BGC Growth-Share Matrix, implementing e-business concepts on a bricks-and-mortar enterprise, and using strategic management tools for departments or divisions. Bibliography lists 4 sources.
Page Count:
5 pages (~225 words per page)
File: D0_MTestrat.rtf
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Unformatted sample text from the term paper:
Strategic planning and analysis tools mentioned by many books are primarily presented as applicable to an entire enterprise. Is this type of planning appropriate at lower
levels, such as a division or department? To answer this question, its first a good idea to examine the concept of strategy
implementation which, in its basic form, is strategic management implementation. Going further, we know that strategic management (again, in its most basic form) involves examining the enterprise, considering all factors
that could lead to success or failure (such as competition, economy, market trends and so on), then proposing solutions to take these factors into consideration so an enterprise can continue
to grow. Strategic planning and management is something like gazing into a crystal ball - no one really knows whats going to happen in the future. But at least strategic
planning helps a company prepare for potential "what-ifs." But the question here involved whether such planning could be brought down to the
level of an enterprises division or department. The answer here is yes - while strategic planning implementation tools of a department might not be quite so all-encompassing as those initiated
by an entire enterprise, experts are unanimous in agreeing that enterprise strategic planning initiatives wont be successful, unless the enterprise partners are on the same bandwagon.
One reason this has happened is because of the move of the corporate environment from hierarchy to teams, in order to better compete on a global
basis (Retts, 1995). Almost everyone is aware that teams present a more flexible atmosphere that is more adaptive to change than the original corporate hierarchy is. Retts uses as an
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