Here is the synopsis of our sample research paper on Pricing Issues in the European Automotive Market. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
A 30 page paper extending the automotive market discussion in the 26-page paper of the same name. The paper discusses the euro's role in the pricing dilemmas that Europe's auto makers face, including the state of the product cycle in the auto industry. The increasing pressures of global competition in the auto industry exacerbate Europe's auto makers' pricing and product dilemmas. The paper discusses general pricing issues and the elasticity of the price for cars. It recommends that one or two competitors can gain significant short term benefit in increased revenues through decreasing prices temporarily, which has been the case at Volkswagen in the period of 2000 to 2002. Bibliography lists 15 sources.
Page Count:
30 pages (~225 words per page)
File: CC6_KSeuPricAuto2.rtf
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Unformatted sample text from the term paper:
What the European leaders envisioned at Maastricht in 1992 was a borderless Europe so that economic extremes could be evened out without losing value to regulatory differences and currency conversion
expenses and inefficiencies. As intended to operate, goods produced in one member nation could enter and be sold in another member nation without undue regulatory intervention or currency conversion.
The concept is a great one, but pricing still remains problematic. International pricing grows in complexity as European nations look beyond EU
member and non-member countries to other areas of the world. For the time being, Europes auto industry faces these same pricing pressures within the European community of EU member
nations. The individuals to whom producers are marketing their products have not been using the euro for so long that it has become completely natural for them. The
increasing pressures of global competition in the auto industry exacerbate Europes auto makers pricing dilemmas. The Monetary Union
At Maastricht in 1992, Germany was able to push through some stringent requirements for membership in the then-future European Monetary Union (EMU). Germanys economy was performing
better than most European nations at the time but took a turn for the worse as the recession of that time spread throughout the world and the pressures of competition
and globalization began to more greatly effect the Germany economy. As the time neared for deadlines of assessing national economies for the first wave of membership in the EMU,
Germany was in danger of missing the first wave. All of Europe improved in those years of 1997 and 1998, and all of Europes leading economies opting into the
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