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Essay / Research Paper Abstract
This 7 page paper looks at the organizational design of the low cost carrier Southwest Airlines, looking at the way the design supports its' operations. The structure and culture of the firm, including the input of the people are all examined. The bibliography cites 6 sources.
Page Count:
7 pages (~225 words per page)
File: TS65_TESWorgdesign.doc
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Unformatted sample text from the term paper:
organisational design. The company has a functional structure, facilitating specialisation of relevant skills, which is not unusual within the aviation industry. However, it is implemented on a team based structure
with problem solving rather than a blame based approach. The team-based approach is facilitated through a stronger corporate culture where there is a high level of cooperation between different groups
of employees undertaking different functions. The culture is led from the top, with leadership by example, supported by strong communication including a mission statement designed specifically for employees. Employees, including
input into decision-making, the use of committees and empowerment are also found in the organisation. These characteristics when combined facilitate and efficiently operating organisation that benefits from the knowledge and
hard work of the employees, which also provides differentiation in terms of the quality of customer service provided. 1. Introduction For a company to be successful the way in
which it is organised and managed needs to provide a solid foundation for the competitive strategy adopted and management of resources. Southwest Airlines is known as one of the leading
low-cost carriers within United States. The organisation has been able to develop the cost leadership position, having the lowest overall operating cost of US airlines, supported by an efficient operating
model with aircraft turned round quickly to maximise the revenue generating time in the air, supported by the commitment and goodwill of the employees working in a cooperative and team-based
environment. To understand the company, and the way in which it has been able to pursue this strategy, there is value in looking at the design the organisation, considering the
structure and the culture, including the people with in the company. 2. Organizational Design The design of an organisation consists of the way in which the structure has been created
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