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Essay / Research Paper Abstract
A 6 page paper. This essay will discuss changes made by four major corporations and the errors they made when making those changes. The standard criteria for change management that will be used is John Kotter’s model for change management. The organizational structure for this essay is to first explain Kotter’s model for change management. Following that explanation, changes and the errors made in each of four corporations, Hewlett-Packard, IBM, Kodak, and McDonald’s, will be presented. Errors will be linked to Kotter’s model. Bibliography lists 5 sources.
Page Count:
6 pages (~225 words per page)
File: ME12_PG706841.doc
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