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5 pages. This is a marketing plan that will introduce a new product to consumers. Rainbow Plant Food is a revolutionary new plant growth product that also changes the color of the plant's foliage from green to whichever color food it is fed. The paper will show how a new product is introduced and marketed to consumers. Bibliography lists 1 source.
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5 pages (~225 words per page)
File: D0_JAplants.rtf
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is introduced and marketed to consumers. Bibliography lists 1 source. Japlants.rtf New Marketing Plan: Rainbow Plant Food Research Compiled for Enterprises Inc. By
Dr. Julie Abbott 3/2002 to Use This Paper Properly, INTRODUCTION This is a marketing plan that will introduce a new
product to consumers. Rainbow Plant Food is a revolutionary new plant growth product that also changes the color of the plants foliage from green to whichever color food it
is fed. The paper will show how a new product is introduced and marketed to consumers. RAINBOW PLANT FOOD Because the houseplant market is a burgeoning one and
is becoming more popular than ever before, this product was developed in hopes that consumers would be intrigued and excited about the possibility of watching their plants foliage change color
over a matter of days. Not only that, but Rainbow Plant Food also feeds the plant to keep it healthy and does not harm the plant in any way.
It simply changes the chlorophyll within the plant leaves from a green to whichever color you feed it. Imagine having yellow chrysanthemums with dark blue leaves! Or
red geraniums with yellow leaves. This is an entirely new marketing concept and one that will be introduced to the public using the best of marketing concepts. MARKETING
A NEW PRODUCT Companies often manufacture products that address a specialized segment of the consumer market, such as feminine hygiene products or mens after-shave. However, other industries, such as
drug companies, realize that people in all walks of life and both genders -- at some point in their lives - have to take pain relievers, cold medicines or aspirin.
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