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Essay / Research Paper Abstract
This 10 page paper assesses Microsoft as a potential investment. The paper looks at the future potential by considering the current product lines and revenue streams and then undertakes a financial analysis of the performances of the company using both horizontal and vertical measures as well as comparing the performance to the industry as a whole and the S&P 500. The bibliography cites 4 sources.
Page Count:
10 pages (~225 words per page)
File: TS14_TEmicro2.rtf
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Unformatted sample text from the term paper:
performance one that is justified by the share price. The idea fort investment is to buy when share prices are lower and sell when they are higher, therefore, to gain
a good investment the price needs to be below its potential. In long at Microsoft as a potential investment there are many attractions. Microsoft is in a very strong
position. They are a dominant company in the software industry, with the main product being operating systems. In the past the share price has suffered due to concerns over an
antitrust case. However, with this being resolved there is less uncertainty over the companys future. With activities in seven different products groups there is also a spread of services offered
to both domestic and business clients. These are Client, Server and Tools, Microsoft Business Solutions, InformationWorker, Mobile and Embedded Devices MSN, and Home and Entertainment (Microsoft, 2003). The company
have managed to gain a dominate position for operating systems and have taken advantage of first mover advantages. This looks set to continue with new innovations taking place, such
as the Windows XP Tablet PC Edition, with PC tablets now being made by forty different hardware manufacturers and other software developers creating software for the format, this is one
innovation that was only introduced recently, and is likely to grow in popularity (Microsoft, 2003). July 2003 saw the release of Exchange Server 2003, later in the year was
Office 2003, these are both products that have already shown they are be good revenue generators, but investment to keep the cycle of innovation is continuing. The next major product
will be the next version of Windows; currently entitled Longhorn (Microsoft, 2003). The future of the company and revenues are aided by the multi year licences, these are
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