Here is the synopsis of our sample research paper on Merging Corporate Cultures. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
A 12 page paper discussing the difficulties
inherent in merging the cultures of companies joining forces. Whether the companies are
equals in terms of value should mean less than it usually does. The paper provides
examples of both failed and successful mergers, and the common factor in each can be
traced to the manner in which workforces were joined. Attitudes of superiority of one
over the other dooms the culture merge. Some companies have used their mergers as
opportunities to create a more open and trusting culture than existed before. Bibliography
lists 18 sources.
Page Count:
12 pages (~225 words per page)
File: CC6_KSmergCul10.rtf
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Unformatted sample text from the term paper:
the banking community has entered a moratorium phase, though many industry observers expect consolidation to continue in the future. In other industries, merger activity still is healthy and continues
to combine companies that formerly were competitors in the same industry sectors, either in the same or different segments. As example, Kellogg recently announced that it would buy Keebler
to add a snack component to its existing breakfast business (Stempel, 2001). Many authors note that consolidation of businesses will continue and that
the merging organizations often are greatly disparate in their operations. The primary consideration in finding a good "fit" in mergers and acquisition is that of corporate culture, of the
two organizations approach to business and their workforces. This internal culture generally is seen as the most likely to cause a failure of the merger, which is not greatly
common but has happened in the past. At best, conducting a merger without regard for the sellers culture creates a tension often visible in the bottom line.
Integration McCoys (1998) suggestion is that the two merging organizations undergo systems integration, an activity most often
used within internal systems: One grocery industry marketer notes, "In an industry that seems to be consolidating at an hourly rate, systems
integration enables companies to get the most efficiency out of all information systems - from store level through the supply chain ... Systems integration allows us to squeeze our [investment]
dollars as much as we can, but still use our systems to their maximum, and generate revenue and as many sales as possible" (p. 9).
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