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Essay / Research Paper Abstract
6 pages in length. The inherent impact of influence empowered within mass media is an endowment bestowed on only a limited number of social representatives. That media influence can both make or break a particular issue speaks to a level of power so fierce that, if not used in a favorable light, can literally destroy its focus of attention. Addressing the prevention of AIDS is one manner by which mass media have proven to be beneficial to contemporary society, inasmuch as myriad people can be reached through television, magazines, radio and other forms of popular culture. Bibliography lists 6 sources.
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6 pages (~225 words per page)
File: LM1_TLCAIDSM.rtf
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a level of power so fierce that if not used in a favorable light can literally destroy its focus of attention. Addressing the prevention of AIDS is one manner
by which mass media have proven to be beneficial to contemporary society, inasmuch as myriad people can be reached through television, magazines, radio and other forms of popular culture. Taking
up sides of any issue reflects ones position of advocacy; when mass media advocate a particular issue, the primary objectives are to influence policymakers for change to existing approaches and
broaden the publics understanding about the issue. Bringing AIDS awareness into the classroom - and thereby illustrating preventive methods against contracting the disease - has become one of mass
medias most important advocacy campaigns. Indeed, education is the key to understanding AIDS and AIDS-related circumstances; without proper understanding of this disease, people do not stand a chance at
protecting themselves. As such, the extent to which this education has to be distributed must begin within the school system, with particular emphasis upon young teens, in order to
provide the most inclusive guidance at the earliest possible point. The health issue can present itself in the classroom by means of students who are HIV positive or already in
full-blown AIDS, inasmuch as 8,994 children under thirteen were diagnosed with AIDS, while another 4,219 were diagnosed between the ages of thirteen and nineteen (Anonymous, 2002). Fear and intolerance
comprise the vast majority of attitudes towards AIDS; even though the general public is well-educated by now as to the safety issues associated with contact to an AIDS patient, there
still remains unfounded apprehension when it comes to attending school within the same environment as those with AIDS. This is where the collective efforts of mass media help to
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