Here is the synopsis of our sample research paper on McDonalds and the Information Economy. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
This 10 page paper is an ethnographic study examining a branch of fast food chain McDonalds, in order to assess the way in which the information economy is impacting on management of the restaurant at a visible and invisible level. The bibliography cites 6 sources.
Page Count:
10 pages (~225 words per page)
File: TS14_TEMcDknow.rtf
Buy This Term Paper »
Unformatted sample text from the term paper:
of great importance, not only in terms of general management skills but the way in which the business is run and management have the responsibly of gather and using knowledge
as well as the way that their own jobs are impacted by knowledge management. The new knowledge economy is a concept that may be associated with high tech firms, but
it is impacting on many everyday businesses. Standing in a bus branch of the well known fast food chain McDonalds in order to make an ethnographic study the impact of
knowledge management became apparent when considering the way tasks were performed and how the staff were operating in what appeared to be such as efficient manner and it is an
environment where theory can be seen in operation when looking at those operations. McDonalds is a fast food restaurant, the environment is one which is designed to be vibrant
and welcoming. The basic concept is simple, the customers come in an place an order for hot food, such as burgers and fries, they are served quickly with food that
has already been prepared, prior to the customer entering the store. The restaurant had seven tills in operation, at each till a member do staff would take orders from
customers as they came in. The services appeared to be efficient as there were never more than a two people in a queue. This appeared to serve well as many
customers would wait until they got to the queue to look at the menu to deice what they wanted to order. The food was displayed in a menu format above
the heads of the staff over the till areas, with both words and string marketing images. Once the order was placed and the payment taken the member of staff
...