Sample Essay on:
McDonald’s Shrek Recall

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Essay / Research Paper Abstract

A 3 Page Paper That Discusses McDonald’s Recent Decision To Recall Millions Of The Shrek Characters Drinking Glasses. The Writer Provides Data And The Reasons For The Recall. Towards The End Of The Paper, The Writer Comments On Relevant And Non-Relevant Costs And The Contribution Margin Ratio Related To This Decision. Bibliography Lists 6 Sources.

Page Count:

3 pages (~225 words per page)

File: ME12_PGmcdshk.rtf

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Unformatted sample text from the term paper:

citation methods listed below. Citation styles constantly change, and these examples may not contain the most recent updates.?? McDONALDS SHREK RECALL , September 2010 properly! McDonalds gives children an age-appropriate toy with each Happy Meal. From time to time, they offer a special purchase item. In May and , the company offered a set of Shrek drink glasses for $1.99 with a Happy Meal or $2.49 as a stand-alone item. One of the four major characters in the Shrek movies, Shrek, Donkey, Fiona, or Puss n Boots was represented on each 16 ounce glass. On June 4, 2010, McDonalds announced it was recalling all 12 million Shrek glasses (Figueroa, 2010; Neuman, 2010; Pepitone, 2010; Roane, 2010). The glasses were a promotion for the Shrek Forever After movie. The reason for the recall was that traces of cadmium were found in the paint that was used to make the glasses. The traces were very small and the risk was very low. Cadmium has been found to cause cancer and other illnesses. Even the Consumer Products Safety Commission said the risk for any child contracting an illness was very low (Neuman, 2010). Cadmium is, in fact, being used in some manufactured items as a replacement for lead (Neuman, 2010). Consumer safety agencies have only begun to consider making an regulations because the amount is very low. Scott Wolfson, a spokesperson for the Consumer Product Safety Commission said: "The product is not toxic and does not pose an acute risk to children" (Roane, 2010). McDonalds had had the product tested prior to offering it. Even so, McDonalds quickly issued the voluntary recall as soon as it was ...

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