Sample Essay on:
Mass Media And Its Influence

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Essay / Research Paper Abstract

A 10 page paper that begins with data regarding the ownership of different media and how that results in homogenization of mass media. Other topics include: the purpose and goals of media; the power and influence of the media by exploiting some stories and suppressing others; censorship of the media; how the media impacts American thinking and opinions; external control of the media; and a brief discussion focusing on whether or not certain media should be censored. Examples included. Bibliography lists 10 sources.

Page Count:

10 pages (~225 words per page)

File: MM12_PGinfmed.rtf

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Unformatted sample text from the term paper:

are controlled by no more than 11 companies (Mensing, nd). * The movies are dominated by only 4 companies (Mensing, nd). * More than half of all magazines are controlled by only 2 companies (Mensing, nd). * Book publication is dominated by no more than 5 companies (Mensing, nd). There are more conglomerates that have large interests or own diverse products and services, such as General Electric, who owns NBC and Viacom who owns a number of music, movie, video and other companies in the media industry (Mensing, nd). This means that there are fewer companies controlling the total media. Mensing reported that the trends in mass media have led to: * More homogenization and less controversy (Mensing, nd). * Greater potential to exclude certain ideas from mainstream media (Mensing, nd). * Greater potential to wield more political influence (Mensing, nd). * Greater pressure on bottom line profits (Mensing, nd). * Greater financial stability for some media organizations (Mensing, nd). * Greater difficulty for alternative voices to emerge (Mensing, nd). As fewer companies own diverse media companies and as more conglomerates are created through mergers and acquisitions, there are fewer sources to present diverse opinions. In other words, the media has become homogenized and less diverse or controversial. The result is that fewer diverse opinions and reports are presented to the public. The different mediums have both similarities and differences. The greatest similarity is that "they deliver their information to mass audiences and/or seek to inform or influence large audiences through mass distribution of messages" (University of Oregon, nd). There are other similarities, including: * The media each profess a duty to truth telling (University of Oregon, nd). * They all share a need for credibility (University of Oregon, nd). * They are all obligated to moral claimants ...

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