Here is the synopsis of our sample research paper on Marketing a Youth Film. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
This 3 page paper provides an overview of the marketing of a youth film. Bibliography lists 2 sources.
Page Count:
3 pages (~225 words per page)
File: MH11_MHYouFil.rtf
Buy This Term Paper »
Unformatted sample text from the term paper:
common threads of adult normalcy. Marriage, work ethic, social accountability, are all challenged in the youth culture. New fashions, the use of tattooing and piercing, grunge
music, smoking and personal gain all define those things considered "cool" in the youth culture. In fact, these symbolic forms of resistance are what drive many youths to participate
in the youth culture and should be a central part of marketing strategies designed to draw in this audience. The film Free For All focuses on a reality show-type format,
one that is designed to show the conflicts that can occur when people of different youth "subculture" groups unite under one roof. This type of format is similar to
the 1990s film Reality Bites in that it defines a type of youth angst based on the presence of different personalities in comparison to what is perceived as "cool" by
youth culture standards. This film, then, reflects some of the changes that have occurred in the last decade relative to the norms of youth culture, but also re-introduces
some of the popular and long-standing cultural icons of youth resistance. Overview of the Studios Choice The designing of films for the youth culture in Hollywood must
focus on what is perceived as "cool," what demonstrates the youth culture of resistance and creates a collective youth image. Hollywood studios recognize that there is a distinct difference
between the culture of early adolescents and the culture of teens/youths, and so the marketing strategies for these two groups differ significantly. While the "nice girl, nice boy" images
of the early adolescent culture produces films like those starring Hillary Duff and Amanda Vines, the youth culture films are darker, more brooding and are defined by a sense of
...