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Essay / Research Paper Abstract
A 5 page paper discussing the advisability of marketing Rogaine in Italy. In recent years, Italy has become a focal point of increasing levels of international trade. Some of the "family business" fashion houses have become multinational corporations, and some of America's largest retailers have opened numerous locations in Italy. The Italian culture and view of how life should be has long been stereotyped, even if somewhat unjustly. In these days of political correctness, stereotyping is always dangerous, but indications are that Italy presents a ready market for Rogaine. Bibliography lists 6 sources.
Page Count:
5 pages (~225 words per page)
File: D0_ItalyRog.doc
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