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Essay / Research Paper Abstract
A 5 page paper which discusses a very new perspective aimed at business marketing, presented by a Webpage titled 'Cluetrain.' This is a Webpage that was essentially designed by some relatively new marketing gurus who state that the Internet is the wave of now, not the future. Old methods of marketing must essentially fall to the wayside if marketing is to make the most of the potential of the Internet. Bibliography lists 4 sources.
Page Count:
5 pages (~225 words per page)
File: JR7_RAmrguru.wps
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