Here is the synopsis of our sample research paper on Managing Emotional Labour. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
This 14 page paper looks at the issue of emotional labour. The paper begins with a definition of what is meant by emotional labour and how employers may demand it from employees, especially in the service sector. The paper then uses this information to consider how emotional labour may be managed in a fast food chain comparing the UK and Russia. This includes consideration of the cultural differences between the UK and Russia in terms of the employment relationship. The bibliography cites 16 sources.
Page Count:
14 pages (~225 words per page)
File: TS14_TEemolab.rtf
Buy This Term Paper »
Unformatted sample text from the term paper:
only the work they undertake that is important, but the attitude that accompanies that work. Although an old image, which it is claimed McDonalds want to escape from the way
in which the people that operate the tills had a reputation for a false smile and the phrase have a nice day as customers left. It has become so stereotyped
that the meaning was lost within the action and it was a formality. Yet it is one example of the way in which the emotional labour of an employee may
be sought to be managed by an employer. In this paper it will be considered how emotional labour in a fast food chain may be managed in both Russia and
the UK. This will require an examination of what is meant by emotional labour and how its use and management manifests and the different ways this may be implemented or
interpreted by the employees in these two very different cultures. In reality there are many examples of emotional labour. They are not isolated to contact points between customer and
employees, any interaction between individuals will be impacted by the outward emotional appearance. When looking at what is meant by emotional labour this is not the raw and natural emotions
of the employees, but the way in which emotions are regulated or managed. This may involve the suppression of some expression or the use of fake emotions in the organisational
setting (Morris and Feldman, 1997). There are different levels of emotional labour. In some instances this may mean the suppression of less desirable behavioural patterns, this may also be
seen as social behaviour. However, those in services industries, such as the fast food chains, may find that they are more vulnerable in terms of the demand on emotional labour
...