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Essay / Research Paper Abstract
A 5 page paper providing a management plan for a provider of benefits administration services. Member's Advantage provides benefits administration services to small companies with less than 100 employees and operating in the health care industry. It is a full service company that allows its health care customers to fully outsource its entire benefits administration function. The first alternative that Member's Advantage should pursue is that of marketing itself to local health-related businesses in conjunction with developing professional networks in the local area and addressing debt as the company builds positive cash flow. Bibliography lists 1 source.
Page Count:
5 pages (~225 words per page)
File: CC6_KSmgmtBene.rtf
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Unformatted sample text from the term paper:
Members Advantage provides benefits administration services to small companies with less than 100 employees and operating in the health care industry. It is
a full service company that allows its health care customers to fully outsource its entire benefits administration function. Objectives Members Advantage has several
goals, but at present its two primary objectives are: * Increase revenue growth through increased market share * Open additional offices in other markets The Situation
Currently Members Advantage is a single-location business in an area where there is a relatively high number of small businesses that the company could serve well.
Very large businesses gain the greatest attention because of the large number of jobs they supply in the local area in which they operate and throughout the country, but small
business is responsible for providing the greatest number of jobs in the country and health care is the fastest-growing industry in the US economy. There are potential customers in
any community of any size, whether there are large businesses present in the area or not. The presence of large businesses can translate to a greater number of small
ones that Members Advantage seeks to serve, but there is no lack of potential customers in any thriving local economy. Every business regardless
of industry is obliged to operate in the most efficient manner possible in todays hypercompetitive, price-pressured business environment. Outsourcing all or part of the Human Resources (HR) function allows
the organization to focus more on its core health care business and work to achieve a higher level of efficiency of operation. Some businesses choose not to outsource all
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