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Essay / Research Paper Abstract
This 7-page paper discusses McDonald's and what it's doing about environmental pollution. Bibliography lists 8 sources.
Page Count:
7 pages (~225 words per page)
File: AS43_MTpollmcdo.rtf
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Unformatted sample text from the term paper:
quest was to "convert from the traditional reduce-reuse-recycle approach to a methodology that embrace the broader concept of environmental sustainability2. These days, as well see in this paper, the Oak
Brook, IL-based company seems to be taking its commitment to the environment somewhat serious. But is it possible for a company like McDonalds,
which is so heavily dependent on other suppliers, to truly be a "green" company? The contention of this paper is that McDonalds has made a good start and seems sincere
in its commitment to reduce environmental waste, as well as its carbon footprint. However, because of how the food, from its basic source, is prepared, few companies like McDonalds can
promote positive environmental stewardship without taking into account the supply chain that gets the food to its doors in the first place. McDonalds Take
A look at McDonalds website points out the corporate viewpoint of its commitment to being the "best of green." According to an article entitled "McDonalds 2009 Global Best of
Green," the companys approach to environmentalism involves "a multi-faceted effort that stretches from our supply chain to our restaurants"3. Basically, the program takes into account everything from use of energy,
to incorporating recycled materials into packaging, to sustainable food practices4. The most recent sustainability report focuses on everything from anti-littering mandates, to "greening" of the restaurants, to logistics, even down
to installing on-of sensors on equipment that isnt being used5. Though there are many impressive things in its CSR report, what is missing from this report are actual measurements, specific
goals, and what more can be done. This isnt a huge thing (and its true that reporting on social responsibility is in its infancy). But this is the type of
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