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Essay / Research Paper Abstract
A 3 page paper that discusses the factors driving the increase in mobile commerce. Acceptance of e-commerce and advancing technology are two of the drivers. Trends are reported. Statistical data are included. Bibliography lists 4 sources.
Page Count:
3 pages (~225 words per page)
File: ME12_PG694237.rtf
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Unformatted sample text from the term paper:
which is mobile commerce (m-commerce). Bhagat et al. (2010) reported that m-commerce is growing quickly among consumers. The latest information technology like smart phones, tablets, such as iPad, and other
wireless devices have been welcomed by consumers and they are being used to conduct business transactions more and more often (Bhagat et al., 2009; Hsu & Kulviwat, 2009). This
trend has been going on for several years. Wu and Wang (2005) reported that by 2007, 57 percent of the 1.46 million Internet users were wireless. This led to hundreds
of billions worth of trade happening on wireless devices (Wu & Wang, 2005). It is estimated that global m-shopping will reach $119 billion by 2015 (Marcus, 2010). For clarification, m-commerce
refers to any transactions that have a monetary value that occur via a wireless telecommunication network (Bhagat et al., 2010; Wu & Wang, 2005). M-commerce is in its infancy just
as e-commerce was two decades ago. The applications seem as though they would be nearly limitless. The issues are to discover what consumers will respond to and what the determinants
of success will be (Bhagat et al., 2010). We have all seen the television commercial where a young man gets up from his chair, puts his jacket on, takes out
a check and his cell phone, takes a picture of the check, and reverses the process to sit in his chair again. He has just made a deposit to his
bank account. There are a few of these commercials, some of which are funny but the message is clear. The groundwork has been laid. It took people time to
feel secure with their electronic banking and making purchases over the Internet. Those security barriers have been overcome to some degree. Technology has improved since the first e-commerce transaction and
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