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Essay / Research Paper Abstract
This 3 page paper analyzes the key success drivers and causality for those drivers with regard to Johnson Controls. Bibliography lists 3 sources.
Page Count:
3 pages (~225 words per page)
File: D0_HVjocont.rtf
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Unformatted sample text from the term paper:
evaluates the key success drivers for Johnson and the causality for the drivers. It also analyzes some of the opportunities and issues facing the company. Discussion One web site lists
key success drivers as "entrepreneurial and Darwinistic business philosophy," understanding macro economics; "hands-on experience of target industries"; "hands-on operational experience"; continuous development "at a high rate of change"; empowerment and
deregulation of employees and efficient "business and control systems" (Key success drivers). Not all companies will have them all, but this list is a good starting place. Burkett, OMarah and
Carrillo say a company should see the "big picture, but get the small successes" (2003). They quote Johnson Controls as saying "Think big, start small, scale fast" (Burkett, OMarah and
Carrillo, 2003). This would indicate that Johnson has always had big ideas, and worked to bring them to fruition quickly. Using the company website as a guide, well briefly
consider some of the issues and key success drivers Johnson is dealing with. One of their problems is that they are providing components to the automotive industry at a time
when many people are trying to find alternate forms of transportation. On the other hand, there is an opportunity for the company to develop new, green products that will help
those people who are trying to reduce their "footprint." The key issues for the company appear to be that they are heavily invested with products for applications that are
losing their appeal for many buyers, such as snowmobiles, quads and jetskies (Products & solutions). If the price of gas and oil continues to climb, and as more people become
aware that global warming presents a real danger, its likely that "toys" like these that burn fossil fuels wont sell well. But on the other hand, Johnson is already
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