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Essay / Research Paper Abstract
This 8 page paper looks at Google to assess the degree to which they may be seen as ethical or unethical with reference to the change in the privacy policy they introduced in the 1st of March 2012. The issue itself is examined and views in the changes explored and then ethical approaches are applied. The bibliography cites 8 sources.
Page Count:
8 pages (~225 words per page)
File: TS65_TEgoogethic.doc
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Unformatted sample text from the term paper:
the extent several bodies believe the firm may be an extreme intrusion and against EU law (Ghitis, 2012). A group of EU regulatory bodies, the Article 29 Working Party, requested
that Google delay the implementation, in order for the implications of this change to be assessed, a request which Google ignored (The Guardian, 2012; BBC News, 2012). There have also
been a number of challenges to the legality of the change, but again it appears Google has ignored these concerns and implemented changes without acknowledging the concerns, simply arguing that
is a simplification of the existing policies and will be of benefit to users. However, there are some significant changes in the way that the company can use data, which
empowers the company further, and when this is considered in conjunction with the way that consumer concerns are being ignored one must consider whether or not Google can be seen
as acting ethically. To consider the ethical stance of Google it is necessary first to look in more detail at the way in which the changes are being introduced and
the meaning of these changes. The first, and perhaps one of the most serious, complaint is the way in which it has been introduced with out giving any individuals the
ability to opt out of the new policies. The new policy was introduced on 1 March, and was brought in very subtly. For users who were locked into Google and
utilizing their services there was a little banner that displayed on the screen, which announced that the company was changing the terms of their literacy policy, the banner gave the
user to options, to even learn more about it or to dismiss it (Ghitis, 2012). When given a very simple choice such as this, and without any specific knowledge of
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