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Essay / Research Paper Abstract
A 6 page paper that very briefly discusses numerous aspects of establishing Wal-Mart in France. Some of the topics include the type of government in France, trade barriers, labor issues, economic issues in France, entry mode, reception to American products and the infrastructure in France. Bibliography lists 12 sources.
Page Count:
6 pages (~225 words per page)
File: MM12_PGwlfrn.rtf
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Unformatted sample text from the term paper:
discussed at all.] Module 1: About France France is a democratic republic with three branches in its government structure - the executive, the legislative, which is a bicameral
Parliament, and the judicial (CIA, 2003). The president is elected every five years; the prime minister is nominated by the National Assembly majority and appointed by the president (CIA, 2003).
In general, tariffs are moderate (U.S. Commercial Service, Trade, 2003). There are higher restriction for foodstuff (U.S. Commercial Service, Trade, 2003). This is especially true since the hoof-and-mouth scare in
Britain (U.S. Commercial Service, Trade, 2003). Goods important into the country are subject to a value-added Tax of about 6 percent (U.S. Commercial Service, Trade, 2003). France is open to
foreign direct investment and attempts to make the climate attractive to foreign investors (U.S. Commercial Service, Investment, 2003). The French Agency for International Investment is responsible for promoting France to
outside companies (U.S. Commercial Service, Investment, 2003). Their investment protocol is one of the least restrictive in Europe (U.S. Commercial Service, Investment, 2003). Even so, there is an historical preference
for national control of all businesses in the country (U.S. Commercial Service, Investment, 2003). France has a very strong set of laws for protecting intellectual property rights (U.S. Commercial Service,
Investment, 2003). Action Plan: Wal-Mart needs to place the general management of the store under a national executive. Module 2 Wal-Mart is the worlds #1 retailer, larger than
any other retail store (Hoovers, 2002). The strategic plan for Wal-Mart is based on opening a "Wal-Mart Supercenter," which includes groceries as well as the vast variety of merchandise Wal-Mart
stores carry. Wal-Marts return on investment (ROI) is 365 percent, according to Ram Charan, from the U.S. Chamber of Congress (Smith, 2003). Wal-Marts strategic plan always includes ongoing dialog at
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