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Essay / Research Paper Abstract
This 10 page paper addresses Toyota's brake pedal problem in terms of International Operations Management based process improvements. The recommended model is the New Purchasing Operating Model as part of a Strategic Importance and Criticality Matrix. This matrix joins the Cost model with the Learning model. Bibliography lists 6 sources.
Page Count:
10 pages (~225 words per page)
File: JV57_JViomtoyota.rtf
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Unformatted sample text from the term paper:
terms of incorporating International Operations Management theories into process improvements. The recommended model for process improvement is the New Purchasing Operating Model as part of a Strategic Importance and Criticality
Matrix. This matrix joins the Cost model with the Learning model. Together, they propose a new methodology of working with suppliers and design issues from the design phase through ongoing
operations. The model proposes focus on cost different than Toyotas current cost-based model as well as incorporating the learning model, both internally and externally, by adopting a new mindset with
elements of entrepreneurship. Background Information Toyota, a multinational Japanese automaker who sells a number of
vehicle models in many countries around the world, has recently experienced an international operating management crisis involving the recall of vehicles with faulty brake pedals. Friction is created by a
brake pedal shoe to give the brake a proper feel, but the material testing during the design phase failed to show that the materials experienced unexpected wear that resulted in
the pedals and mechanisms not releasing properly. If the brake pedal sticks, the throttle can remain open, causing unintended acceleration or difficulty in braking the vehicle (Recall Information, 2010; Green
and Fisk, 2010). The Economist (2010) reports that the braking system has been "blamed for at least 19 deaths and more than 2,000
incidents of unintended acceleration" (19), leading to lawsuits. Because of a number of deaths, as well as lawsuits, Toyota has said they will recall seven or more vehicle models and
replace the current braking design with "smart pedals" that shut off the engine in unsafe conditions such as in a runaway car situation (Woodyard, 2009; Green and Fisk, 2010).
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