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Essay / Research Paper Abstract
This 3-page paper reviews some of the steps of an IPO, and examines the balance sheet and public offering for Weight Watchers Inc. Bibliography lists 2 sources.
Page Count:
3 pages (~225 words per page)
File: D0_MTipoweigh.rtf
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Unformatted sample text from the term paper:
others to buy through an initial public offering, or IPO. The concept behind an IPO is simple -- it allows the company to trade on a stock exchange, so investors
can have an equity stake in it. The concept of a public offering allows the company to raise capital, without having to go into debt.
But a lot of work goes into making a public offering of stock (Ellis et al, 1999). The first step of any company wanting to "go public,"
is to find an investment bank for advice, one that can also perform underwriting services (Ellis et al, 1999). The investment bank is necessary -- as this is the institution
that has a good grasp of the industry, and that can understand what a companys stock is likely to trade for on the open market (Ellis et al, 1999).
Then comes other factors -- including due diligence (investigating the company to make sure its accounting procedures and budgets are in line),
as well as writing a prospectus (which contains all of the companys information to investors) (Ellis et al, 1999). At the
same time, the company needs to find investors, so company executives and underwriter end up on a road show, during which officers make presentations to institutional investors, explaining why the
issue makes sense for investors (Ellis et al, 1999). Then comes registration and marketing -- and various filings with the Securities and Exchange Commission (Ellis et al, 1999). The day
before the stock is offered, the company and underwriter meet to discuss the offer price and the exact number of shares to be sold (Ellis et al, 1999). Once the
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